About Us

Revolutionizing Logistics with AI

At Fero, we focus on the inefficiencies and pain points of day-to-day logistics and freight management. We understand the need for visibility, connectivity, and reliability for all processes involved in our target 7 industries. Our modular solutions fills the gap of ‘Automation’ in ‘Decision-Making’ and ‘Communication’ within operational and logistics processes and create a complete picture of what is missing from conventional ERPs, WMS and other systems currently within logistics industry. We created suite of algorithms and interconnected intelligent modules to solely focus on Logistics and Freight Transactions. We give our customers the tools to transform their operations, embracing a customer-centric approach with help of technologies – LLMs, Artificial Intelligence, and Machine Learning.

Our Journey & Milestones

2018

Fero was born

Everything started with the realization that a large and vastly relevant industry at the size of 10% of global GDP is still, albeit all technological advancements, highly dependent on manual and repetitive tasks.

APR, 2019

Launch and Recognition

Launch of Fero products in Ai-Everything Dubai. Won the Artificial Intelligence Award 2019 at the Transport Logistics Middle East Excellence Awards.

NOV, 2019

Artificial Intelligence Award

Artificial Intelligence Award 2019 at the Transport Logistics Middle East Excellence Awards; recognized as the best application of artificial intelligence technologies in transport and logistics operations.

OCT, 2020

Microsoft Startups MEA

Fero was selected by Microsoft Startups MEA.

NOV, 2021

Team Growth

Team grew from 17 members to 45 members and onboarded blue chip clients such as Bollore and DSV.

MAY, 2022

Top 10 Recognition

Fero was recognized among the Top 10 Logistics Software Solution Providers in the region. Presence of customers expanded from UAE to 11 more countries.

DEC, 2022

Global Expansion

Presence of customers expanded from UAE to 11 more countries.

MARCH, 2023

Channel Partner Program

Launch of Channel Partner Program in Singapore and Canada. Selected to represent UAE in London Tech Week. Opening of the European Headquarters in Rotterdam, Netherlands.